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I've never liked the term "boss." When my team introduces me as such, I cringe. I ask them to say "colleague" or "This is our CEO, Josh..."

Nonetheless, you've given me all the foundational reasons to confirm my dislike for that word and characterization.

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You are absolutely right to shy away from “boss.” The words we chose matter. I’m always a little baffled when people insist that individual words aren’t important. They are literally how we communicate. The choice of words sends a message just as much as the combination of words.

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Language is how we describe the world around us. It drives our mindset. It absolutely matters.

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